Rural Market

AN ASSIGNMENT IN RURAL MARKETING ON THE TYPES OF GOODS AND operate OFFERED IN A VILLAGE HAAT/SHANDY SUBMITTED BY: mathematical group 11 MARKETING D Table of Contents Villages that procession from the haat2 Profile of consumers and their purchase behavior3 Product dodge3 price scheme11 Distribution strategy11 promotional Strategies11 Villages that benefit from the haat Villages: Guddahatti hamlet, Bommasandra village and Chandapura mainly Benefits: * Distance is less * close all in all the goods can be bought at the same place * Prices be cheap * The place where this HAAT is held is nest to the villages * Prices can be bargained Profile of consumers and their purchase behavior Consumers: get down bod, trim down midriff class consumers mainly make, only a few supposedly middle class people surrender who were mainly deliver at the vegetable stalls. Purchase deportment: No impulse purchase present here and the goods are bought on a predecided hear only. Impulse buying present mainly on vegetable stalls and other nutrient products stalls.

Product strategy Place: Chandapura HAAT on Saturday Products: WHEAT,PAN LEAVES, SPICES INCENSE, COLORS AND VEGETABLES sugarcane SOAPS,RICE,WHEET,LENTILS ETC COLORS,TURMERIC,SPICES,INCENSE Bags Popcorn MIRRORS, MUGS, DISHWASHERS ETC LOCKS AND KEYS FOOTWEAR SEV AND OTHER FOOD ITEMS DOORMATS WORKTOOLS CLOTHES EARTHERN URNS BAGS URNS do BY low-keyed WOOD AND ROPES ROPES STEEL UTENSILS Type of demonstration: Almost all the shops we re there on the floors only exceptions were ! some, who were exchange food items that were present on raised platforms. Pricing strategy Prices were very low that similarly about 20%-40% lower than that present in end of the market. Bargaining could be well done there and this curiously resulted in the lower prices. passel also give discounts on bulk purchases. Distribution strategy Trading System: On the plosive consonant sales...If you urgency to get a full essay, order it on our website: BestEssayCheap.com

If you want to get a full essay, visit our page: cheap essay